Marc Cain Store

Strong yet understated, AWARE taps into the house DNA with a Scandi-chic, of-the-moment modernity, and timeless wardrobe lifespan. Every item complements the VERO MODA collection and is easy to style with your existing wardrobe. AWARE is a standalone collection of go-to pieces with staying power, born from a desire to be more conscious of the small everyday choices we make. Designed around eco-friendly materials that reduce the amount of natural resources used during production, AWARE rethinks wardrobe staples season after season.